Creative and Digital Media


Calling all storytellers, techies, designers and creative thinkers. This is a Foundation Apprenticeship that lets you bring your ideas to life.

There’s a career for you in Scotland’s thriving creative industry – whatever your interests. It’s one of Scotland’s most diverse sectors, covering architecture, TV, radio, film, fashion and textiles, cultural heritage, design, journalism, publishing, music, visual arts, gaming and more.

You could become a broadcast journalist, TV or film producer, lighting technician, dance teacher, actor, fashion designer, graphic designer or photographer.

What's the qualification?

You’ll gain a Foundation Apprenticeship in Creative and Digital Media, which is the same level of learning as an SQA Higher (SCQF level 6).

This includes:

  • A National Progression Award (NPA) in Creative and Digital Media at SCQF level 6
  • Core units of a Diploma in Creative Digital Media at SCQF level 7
  • A media project unit at SCQF level 6

SCQF qualification levels explained

What will I learn?

As part of your National Progression Award, your topics will include:

  • Creative Industries: An Introduction – Scotland
  • Creative Industries: Understanding a Creative Brief
  • Media: Understanding the Creative Process
  • Storytelling for the Creative Industries

For your Diploma units, you’ll be assessed as part of your work placement. You’ll learn how to:

  • Work effectively with others in the Creative Industries
  • Ensure your own actions reduce risks to health and safety
  • Communicate using digital marketing/sales channels
  • Use digital and social media in marketing campaigns

Your Foundation Apprenticeship will also help you to develop core skills valued by employers, particularly:

  • Communication
  • Problem solving
  • Working with others
  • Time management

These transferable skills are necessary and highly desirable for working in a range of other related jobs.

SCQF qualification levels explained

Where could it take me?

Your Foundation Apprenticeship gives you lots of options: it’s up to you where you go next.

  • A Modern Apprenticeship: On completing your Foundation Apprenticeship, you’ll have already achieved core units of the Modern Apprenticeship in Creative and Digital Media. You’ll have the right skills and experience to choose to progress to a related Modern Apprenticeship, such as Creative and Cultural or Digital Applications.

  • Further Education: Continue your studies at college, with an HNC or HND in a creative or digital subject. Your workplace experience will support your college application.

  • University: Foundation Apprenticeships are recognised as equivalent to SQA Highers by all Scottish universities. You’ll already have quality experience in the industry – this will make your UCAS stand out from the crowd.

  • Straight to a job: Use your qualification and work experience to find a job in the creative industries.

SCQF qualification levels explained

Find out if this subject is available at your school