Cookies policy

Information about the cookies we use on our site.

What is a cookie?

Cookies are small pieces of data that are downloaded to your computer or mobile device when you visit a website or application.

We use them to:

  • remember information about you, so you don’t have to give it to us again

  • keep you signed in as you move around the site, if you have an account

  • help us understand how people are using our services, so we can make them better

  • help us personalise the site to you by remembering your preferences and settings

For further information visit www.aboutcookies.org or www.allaboutcookies.org.

Types of cookies

Each cookie falls within one of the following categories:

First-party cookies

These cookies are set by the website you’re visiting. And only that website can read them.

Third-party cookies

These cookies are set by someone other than the owner of the website you’re visiting. Some web pages may also contain content from other sites (for example YouTube), which may set their own cookies. Also, if you share a link to a page, the service you share it on (for example, Facebook) may set a cookie on your browser. We have no control over third-party cookies.

Session cookies

These cookies only last as long as your online session and disappear from your computer or device when you close your browser (like Chrome, Edge or Safari).

Persistent cookies

These cookies stay on your computer or device after your browser has been closed and last for a time specified in the cookie. We use persistent cookies when we need to know who you are for more than one browsing session.  For example, if you have accepted the cookies policy, so we don’t need to keep asking you.

Strictly necessary cookies

These cookies let you use all the different parts of our website. Without them, services that you’ve asked for can’t be provided.

Functional cookies

These help us personalise the site to you by remembering your preferences and settings. Some examples of how we use these cookies are:

  • remembering if you visited the website before so that messages for new visitors are not displayed to you

  • remembering settings on the website like colour, font size and layout

Performance cookies

These help us understand how people are using the site, so we can make it better. And they let us try out different ideas. We sometimes get other companies to analyse how people are using the site. These companies might set their own performance cookies. Some examples of how we use these cookies are:

  • collecting information on which web pages visitors go to most often so we can improve our online services

  • making sure that the website is working properly and fixing any errors

  • testing designs to help improve the look and feel of the website

Advertising cookies

Some websites use advertising networks to show you specially targeted adverts on other sites based on the sites you visit. These networks may also be able to track your browsing across different sites.

Manage cookies

We'll ask for your consent before using any cookies that are not strictly necessary.

You can change your cookie preferences at any time, including withdrawing your consent. To do this, select the keyhole icon shown on every page. It's usually displayed in the bottom-left corner of the screen.

If you use a screen reader, listen for 'Your consent preferences for tracking technologies button'.

You can also set your browser not to accept cookies. The following websites explain how to manage and remove cookies in your browser. However, please note that some of our website features may not function as a result.

For more information, visit:

Other tracking technologies

Some sites use things such as web beacons, clear GIFs, page tags and web bugs to understand how people are using them and to target advertising to them.  They usually take the form of a small, transparent image that is embedded in a web page or email. They work with cookies and capture data like your IP address, when you viewed the page or email, what device you were using and where you were.

Other policies and user information

You can also browse our Privacy notice and our Terms and conditions.

Cookies we use on Apprenticeships.scot

  • Host: apprenticeships.scot; Name: _iub_cs-*, _iub_previous_preference_id

These cookies are set by Iubenda and store the user's cookie consent preferences and consent choices. They are required to remember a visitor's cookie settings and ensure consent choices are respected across future visits.

Expiry: one year

  • Host: apprenticeships.scot; Name: SQsession, MSopened, MSopened.<id>

These cookies are set when a user opens the website feedback form. They are used to maintain the feedback session, remember interactions with the feedback tool and ensure the feedback service functions correctly during completion of a survey or feedback submission.

Expiry: can be up to one month

  • Host: apprenticeships.scot; Name: _ga

This cookie is used by Google Analytics. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request and used to calculate visitor, session and campaign data for analytics reports.

Expiry: two years

  • Host: apprenticeships.scot; Name: _ga_<container-id>

This cookie is used by Google Analytics to persist session state and collect information about how visitors use the website.

Expiry: two years

  • Host: apprenticeships.scot, clarity.ms; Name: _clck, _clsk, ANONCHK, MR, MUID, SM

These cookies are used by Microsoft Clarity to capture how you use and interact with our website through behavioural metrics, heatmaps and session replay to help improve our website. Website usage data is collected using first and third-party cookies and other tracking technologies to measure content engagement and user activity. This information is used to improve website performance and user experience.

For more information about how Microsoft collects and uses your data, please see the Microsoft Privacy Statement.

Expiry: can be up to one year

  • Host: youtube.com; Name: __Secure-ROLLOUT_TOKEN, __Secure-YEC, __Secure-YNID, VISITOR_INFO1_LIVE, VISITOR_PRIVACY_METADATA, YSC;

These cookies are set by YouTube when video content is embedded on the website. They are used to remember user preferences, manage video functionality, maintain user privacy settings, measure video performance and ensure the correct operation of embedded video content. For more information about how Google collects and uses data, please see the Google Privacy Policy.

Expiry: can be up to six months

  • Host: apprenticeships.scot; Name: _fbp

This cookie is set by Meta (Facebook) and is used to store and track visits across websites for advertising measurement and campaign effectiveness purposes.

Expiry: 90 days

  • Host: apprenticeships.scot, doubleclick.net; Name: _gcl_au, test_cookie, IDE

These cookies are used by Google Ads to store campaign information, measure advertising conversions and determine whether the user's browser supports advertising cookies.

Expiry: 90 days

  • Host: apprenticeships.scot; Name: _rdt_uuid

This cookie is set by Reddit and is used to measure the effectiveness of advertising campaigns and user interactions.

Expiry: 90 days

  • Host: apprenticeships.scot, sc-static.net; Name: _scid, _scid_r, X-AB

These cookies are set by Snapchat and are used for campaign measurement, advertising attribution and conversion tracking.

Expiry: up to 13 months

  • Host: apprenticeships.scot, twitter.com, t.co; Name: _twpid, _twsid, muc_ads, personalization_id, __cf_bm

These cookies are set by Twitter/X and are used to measure advertising performance, attribute visitor interactions to campaigns, personalise content and provide security protection for embedded Twitter/X services.

Expiry: up to 13 months

  • Host: linkedin.com; Name: bcookie, li_gc, lidc, __cf_bm

These cookies are set by LinkedIn and are used for campaign measurement, browser identification, consent management, service optimisation and service security.

Expiry: up to one year

  • Host: taboola.com; Name: t_gid, t_pt_gid, taboola_session_id

These cookies are set by Taboola and are used to measure campaign performance, attribute visitor interactions and provide reporting on content recommendations and marketing activity. For more information, please see Taboola’s cookie policy.

Expiration varies depending on the cookie; session cookies expire when the browser is closed, while persistent cookies may last up to one year

  • Host: apprenticeships.scot, quantserve.com; Name: __qca, mc

These cookies are set by Quantcast and are used to support campaign performance, understand audience engagement and support advertising attribution and reporting.

Expiry: can be up to 13 months