Social media

Support #ScotAppWeek26 with these posts and hashtags.

Support the campaign on your range of media channels to boost awareness of apprenticeships and your part in their success.

On social media, use #ScotAppWeek26 and #WorkingforScotland to help us find and share your posts.

Here are some examples of posts and text you can use and adapt to help you get behind the campaign.

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Example social media posts

Use any of these posts in your social media to celebrate Scottish Apprenticeship Week 2026.

Get involved in Scottish Apprenticeship Week from 2 to 6 March to show that #apprenticeships are #WorkingforScotland. More information: Apprenticeships.scot/scotappweek. #ScotAppWeek26

We’re supporting Scottish Apprenticeships Week (2 to 6 March) to help show that #apprenticeships are #WorkingforScotland. Get involved: Apprenticeships.scot/scotappweek #ScotAppWeek26

Scottish Apprenticeships are #WorkingforScotland by creating careers, boosting businesses, growing the workforce and delivering real returns. Find out more: Apprenticeships.scot #ScotAppWeek26

Creating careers. Apprenticeships are #WorkingforScotland. Find out more: Apprenticeships.scot #ScotAppWeek26

Boosting businesses. Apprenticeships are #WorkingforScotland. Find out more: Apprenticeships.scot #ScotAppWeek26

Growing the workforce. Apprenticeships are #WorkingforScotland. Find out more: Apprenticeships.scot #ScotAppWeek26

Real returns for the economy. Apprenticeships are #WorkingforScotland. Find out more: Apprenticeships.scot #ScotAppWeek26

Example text

Use and adapt this text to share information about the campaign in articles, newsletters, socials or websites:

Scottish Apprenticeship Week 2026 takes place from 2 to 6 March, with the theme Working for Scotland.

The week shines a spotlight on the power of apprenticeships to create careers, build businesses, grow the workforce and get real returns for the economy.

There are currently around 12,000 apprentice employers in Scotland, investing in over 40,000 Foundation, Modern and Graduate Apprentices.

For every £1 of public investment in apprenticeships, the exchequer gets £4 to £5 in return. This £450 million in tax raised helps fuel £1 billion of employer investment in skills.

Apprenticeships are working for Scotland’s employers, providing a pipeline of talent that is being supported and trained to meet their needs.

Scottish Apprenticeships are created in partnership with employers, for employers. Nine out of 10 employers say apprenticeships significantly improved job performance.

Apprentices are working for Scotland by adding value to the country's businesses and developing in industries that support workforce demand.

The majority of Modern Apprenticeships are in Scotland’s growth sectors whilst 64% are employed in STEM-related roles.

Apprentice employers are working for Scotland, by providing opportunities for people from diverse backgrounds, which puts investment back into the nation's economy.

In the last five years, there has been a rise in the share of those who started an apprenticeship declaring as care experienced, from a minority ethnic background or having a disability.

The campaign will demonstrate how Scottish Apprenticeships are critical to help grow and expand the nation’s workforce – giving people skills to thrive.

Modern Apprentices' completion rates are at an all-time high. Meanwhile, 90% of individuals are still working for the employer they started their apprenticeship with, three months after completion.

From Shetland to the Borders, from family firms to global businesses, apprenticeships are working for Scotland.

For more information about Scottish Apprenticeships, help to recruit or the latest vacancies, visit Apprenticeships.scot.

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Find out more

Get your hands on: #ScotAppWeek26 campaign resources for your socials, posters or presentations. 

Email: scotappweek@sds.co.uk

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2 to 6 March | Apprenticeships.scot | #ScotAppWeek26 

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