Business Backing Talent

Get involved

We want all those with a shared interest in apprenticeships to back Scottish Apprenticeship Week. 

This includes apprentices, businesses, industry, schools, colleges, universities, councils and learning providers. 

Employers: can use the week to highlight how your business is backing talent; show the benefits apprenticeships bring to your business and to encourage others to give someone the chance of an apprenticeship. 

Learning providerscould highlight your support for employers investing in apprenticeships; raise awareness of Foundation, Modern and Graduate Apprenticeships and promote the work you do to make sure apprentices achieve their potential.  

Individualscan share your apprenticeship story; highlight the benefits of businesses backing talent through apprenticeships and inspire others with what you have achieved thanks to your apprenticeship. 

Three simple ways to get involved

You can support Scottish Apprenticeship Week by doing one or more of the following:

  • Download and use the campaign resources on

  • Use #ScotAppWeek21 and #BusinessBackingTalent to show your support for apprenticeships sharing photos, films and stories

  • Post your apprenticeship vacancies on

Want to join in but not sure what to post?

Here are some suggestions: 

  • Images, films and quotes from current apprentices sharing their experiences 
  • Share details of vacancies, recruitment drives and upcoming positions 
  • Stats and facts about your apprenticeship programme 
  • Promote any activity you are organising or involved with to support the week 

To get you started, here are some social media posts that can be used to promote the week, supported by graphics available to download from the resources area of

We’re backing apprenticeships and supporting #ScotAppWeek21 from 1-5 March. Find out more: #BusinessBackingTalent 

This #ScotAppWeek21 is all about sharing the great things that happen when employers back talent through apprenticeships.  Share your stories from 1 – 5 March and find out more at #BusinessBackingTalent 

Apprentice employers say productivity is the top benefit of offering apprenticeships. Find out more about the value of taking on apprentices during #ScotAppWeek21 Visit for more info. #BusinessBackingTalent 

More suggested posts are available in the #ScotAppWeek21 toolkit